At the end of March 2020, with Covid beginning to hit hard and the country in lockdown, I decided to donate 10% of my website sales each month for the rest of the year to the Cumbria Community Foundation. I was aiming to reach £1000 by the end of the year (and thought that would be pretty impressive considering all the ‘stuff’ we’ve all had to cope with during this difficult year), but I ended up more than doubling that target, raising a whopping £2,300. I want to say a heartfelt thank you to each and every one of my customers. Your purchases have enabled me to help during a crisis that has left many in dire straits. It feels like a double success — a local product helping local people. And in a year when the wool market collapsed and wool became practically worthless overnight, I was also able to continue paying my network of farmers a decent amount for the wool I have been buying from them for over a decade.
Keeping it local has never felt more important to me. Keeping it local has also provided solace all over the world as people who couldn’t travel home to visit their families this year instead bought “a piece of the landscape to remind them of home”.
The money you helped me raise is providing much needed services to all age groups across Cumbria. It is helping to combat rural isolation, assisting food banks, and contributing to a wide variety of community support groups across the county, including the Farmer Network. Giving back to the community which supports me has been one of the goals of my business since I began. I wouldn’t be anywhere without the farmers who raise the sheep. In the hill country of northern England raising sheep can be tough (especially Bluefaced Leicesters!) but most farmers will tell you they farm because they love the life. I too love what I do. Thank you for supporting me in this endeavour.
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